DESIGN_HSCTO_Mood-Board-Brand-Board_2016-06-07

Re-Branding [Hollywood Storage Center]

This local business had been operating since 1979, but they’d never established a strong brand. I worked with them to create a mood board and branded word cloud that encompassed safety, warmth, joy, connection, and affordability,

The final products focussed their existing brand into something that was concrete, relatable, and shareable.

COMP_HSCTO_Brand-Word-Cloud_2016-06-01

DESIGN_HSCTO_Mood-Board-Brand-Board_2016-06-07